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"Getting Publicity for your Coaching Business" This is a three hour workshop that covers practical tips and exercises to help you get your business mentioned in local papers, online newsletters and national magazines. By regularly having stories and articles about you and your business in a variety of newspapers and magazines, you'll reap the benefits of getting known by your potential clients so you can generate a steady stream of new business Held in comfortable and relaxed surroundings at Cookham in Berkshire, this event offers excellent value for money at just £25.00 inclusive of VAT. Run by Angela Dunbar, experienced coach and qualified marketing consultant. Angela delivers in a interesting and entertaining manner, full of practical tips and good advice. It will cover: · Choosing which media to target – from the obvious to the surprising · Finding out who to contact – and the best ways to approach them · The importance of building your contacts list and how to do it · Press Releases v Articles – when to use each and why · Structuring a Press Release · Creating a News Story · Maintaining an ‘Ideas File’ · How to write a punchy, original article in under an hour · Practical article-writing exercise · Avoiding what journalists and editors hate to see · Capitalising on the media coverage you get · Creative ideas for gaining more publicity You will learn:
Cost: £25.00 including VAT, refreshments, handouts and a practical set of notes which will be emailed to you after the event Bonus – following the event an email forum will be formed of all attendees who wish to participate, to share ideas and experiences, work at joint ventures or simply to get some honest feedback regarding their stories and articles. To book: Please email coach@angeladunbar.co.uk for more information or to reserve your place.
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